Thanks to the 57 of you who entered my Fall Y’all Bloggy Giveaway contest, hosted by Bloggy Giveaways.

Our winner is #23 – Katie from Mostly Mommy!  (She was chosen at random by a Random Number Generator.)  She and her family will enjoy a free 6-month subscription to What’s Cooking Weekly, our healthy menu planner.  They will receive recipes, organized grocery lists, nutritional information and tips on getting kids into the kitchen for 5 healthy meals every week.

As a Thank You gift to those of you who entered, I would like to offer you a 10% off coupon if you sign up for What’s Cooking Weekly or purchase it as a Gift for someone you know.  Please enter: FallYall at checkout to receive your discount.

The What’s Cooking Blog has moved: Please visit us at our new location: whatscookingblog.com

As of 11/3, this contest is closed. Check here to see if you are the winner. Plus, get a special discount if you would like to subscribe to What’s Cooking Weekly and see what all of the buzz is about!

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The new books by Missy Chase Lapine and Jessica Seinfeld have generated a lot of enthusiasm about getting our families to eat better. But rather than focus on how to hide healthy foods from our children, now seems as good a time as any for families to learn how to bring the kids INTO the kitchen to learn about healthy eating and to help cook the family meal.

What’s Cooking Weekly is an online service that provides families with Healthy Menus for 5 meals every week. Subscribers receive recipes, organized grocery lists, nutrition information and tips on getting kids into the kitchen to help prepare healthy and seasonal meals. What could be easier than getting healthy menus delivered right to your email in-box?

In an effort to generate more buzz about our new healthy service, What’s Cooking is holding a contest during the week of October 29 through November 2. Win a FREE 6-Month Subscription to What’s Cooking Weekly.

Here is how to enter:

If you have a blog:
Place a link to this post on your blog and describe What’s Cooking Weekly. Let me know you have participated by writing a comment here, along with the link where I will find your post.
OR
You can visit our Free Trial Menu and tell us what your favorite recipe is

If you do not have a blog:
Please visit our Free Trial Menu and tell us what your favorite recipe is.

This contest is open to residents of…planet earth We will post the winner here on November 3 or 4th.

The What’s Cooking Blog has moved: Please visit us at our new location: whatscookingblog.com

You will find this article there

The What’s Cooking Blog has moved: Please visit us at our new location: whatscookingblog.com

Deceptively Delicious: Simple Secrets to Get Your Kids Eating Good Food…

Sounds amazing! If the raving reviews are on the right track, this book, written by Jessica Seinfeld (yes, Jerry’s wife), is something to look forward to! Here is what some people have to say. I’ll be sure to let you know my opinion after it comes out in October! Don’t miss the sample recipe below…

–Anderson Cooper, CNN Anchor, Anderson Cooper 360 and best-selling author of DISPATCHES FROM THE EDGE: A memoir of War, Disasters and Survival
Deceptively Delicious is a book anyone wanting easy, healthy meals will find indispensable. Page after page, you’ll find yourself saying, “what a great idea!”

-Sarah Jessica Parker, Mother
“It’s not just a cookbook, it’s a manual. For everyday. And what a clever and inventive way to change mealtime discourse. Oh what joy.”

–Liz Lange, Founder and CEO, Liz Lange Maternity, and Mother
“Jessica Seinfeld’s secrets are not only good for children; they’re a real treat for parents too. I’m definitely hungry for a second helping!”

-Kelly Ripa, actress, co-host, Live with Regis and Kelly, and Mother
“Jessica Seinfeld is genius. She puts practical advice, delicious and easy recipes together in such a creative way! Somehow she makes good nutrition taste delicious.

–Alexandra Wentworth – Actress, Writer, and Mother
She incorporates genius recipes with whimsical quotes from her kids and other moms and the photographs are practically edible. This is my Bible.

–Arthur Agatston, MD, best-selling author of The South Beach Diet and The South Beach Heart Program
Seinfeld makes a terrific contribution to childhood nutrition. Her approach will make meals [easy] for parents to prepare and a joy for kids to eat.

–Harold S. Koplewicz, M.D. Founder and Director, NYU Child Study Center
Easy and fun to use with practical steps for parents to provide delicious choices for their kids and create a lifetime of healthy eating habits.

It has become common knowledge that childhood obesity rates are increasing every year. But the rates continue to rise. And between busy work schedules and the inconvenient truth that kids simply refuse to eat vegetables and other healthy foods, how can average parents ensure their kids are getting the proper nutrition and avoiding bad eating habits?

As a mother of three, Jessica Seinfeld can speak for all parents who struggle to feed their kids right and deal nightly with dinnertime fiascos. As she wages a personal war against sugars, packaged foods, and other nutritional saboteurs, she offers appetizing alternatives for parents who find themselves succumbing to the fastest and easiest (and least healthy) choices available to them. Her modus operandi? Her book is filled with traditional recipes that kids love, except they’re stealthily packed with veggies hidden in them so kids don’t even know! With the help of a nutritionist and a professional chef, Seinfeld has developed a month’s worth of meals for kids of all ages that includes, for example, pureed cauliflower in mac and cheese, and kale in spaghetti and meatballs. She also provides revealing and humorous personal anecdotes, tear–out shopping guides to help parents zoom through the supermarket, and tips on how to deal with the kid that “must have” the latest sugar bomb cereal.

But this book also contains much more than recipes and tips. By solving problems on a practical level for parents, Seinfeld addresses the big picture issues that surround childhood obesity and its long–term (and ruinous) effects on the body. With the help of a prominent nutritionist, her book provides parents with an arsenal of information related to kids’ nutrition so parents understand why it’s important to throw in a little avocado puree into their quesadillas. She discusses the critical importance of portion size, and the specific elements kids simply must have (as opposed to adults) in order to flourish now and in the future: protein, calcium, vitamins, and Omega 3 and 6 fats.

Jessica Seinfeld’s book is practical, easy–to–read, and a godsend for any parent that wants their kids to be healthy for a long time to come.

Scrambled Eggs (with Cauliflower)
Created by Jessica Seinfeld
From the book Deceptively Delicious
Serves 2

Hidden cauliflower puree provides kids with half the daily value for vitamin C. With more than 19 grams of protein per serving, these scrambled eggs pack a powerful protein punch!

INGREDIENTS

• 2 large eggs
• 4 large egg whites
• 1/4 cup reduced-fat sour cream
• 1/2 cup cauliflower puree *
• 2 Tbsp. grated Parmesan
• Pinch of salt
• Nonstick cooking spray
• 1 tsp. olive oil

In a large bowl, whisk together the eggs, egg whites, sour cream, cauliflower puree, Parmesan and salt.

Coat a large nonstick skillet with cooking spray, then set the pan over medium-high heat. When the pan is hot, add the oil. Add the egg mixture, reduce the heat to low, and cook, stirring frequently with a silicone spatula, until the eggs are scrambled—firm but nice and moist—2 to 3 minutes.

*Cauliflower Puree:

PREP
Cut off florets and discard core.

COOK
Steam for 8 to 10 minutes.

PUREE
In a food processor or blender for about 2 minutes, with a few teaspoons of water if needed for a smooth, creamy texture.

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New Eco-friendly Company, Fabkins, Introduces Cloth Napkins for Kids
Themed, Colorful Designs Make Saving the Environment Fun for Kids

Just in time for back to school shoppers, Fabkins, a provider of cloth napkins for kids, announces their products are now available online at www.fabkins.com. Fabkins was created out of the desire to offer kids a fun and easy way to be a part of saving the environment.

Founders Joyce Raffo and Paige Rodgers were committed to packing “waste-free” lunches for their school-aged children, but had trouble finding cute cloth napkins that weren’t too formal or too big. Ultimately they decided to create their own, and Fabkins was born.

Fabkins are soft and durable everyday cloth napkins for kids available in an array of bright colors and playful designs. Sized for kids’ laps and lunchboxes, Fabkins come in packs of five in six different themes that reflect kids’ interests, such as “Sports Fan,” “African Safari,” “Prima Ballerina,” “Fruit Salad,” “Beach Bound,” and “Garden Friends.” Fabkins make school lunches and meals at home more fun and encourage good table manners. Fabkins can also be used as a placemat, and make a great, unique gift.

“My son’s school asked parents to pack waste-free lunches,” explains co-founder Joyce Raffo. “I shopped all over town trying to find a cloth napkin that was soft and absorbent but also ‘cool’ and expressed his interests.” She never did find what she was looking for, and Raffo soon learned that other parents, like Rodgers, had the same experience. The two began discussing ideas for a line of everyday cloth napkins for kids.

Soon after, on a nationally recognized daytime television show, guest Elizabeth Rogers, co-author of The Green Book: The Everyday Guide to Saving the Planet One Simple Step at a Time, was asked to give one tip from the book that America could implement immediately. Elizabeth’s response was “If we all gave up one [paper] napkin a day, we could save a billion pounds of paper waste from going to landfills [each] year.” This discussion highlighted the environmental importance of using cloth napkins and introduced everyday cloth napkin use to a national audience.

“My daughter gets excited every morning to find out which Fabkin I’m going to put into her lunchbox for school,” said co-founder Paige Rodgers. “I now hear her explaining to friends how she uses cloth napkins to cut down on paper waste and save trees. I love seeing her so excited about helping the environment.”

About Fabkins

Fabkins was launched in August 2007 by two women who wanted to make saving the environment fun for kids with a line of colorful, unique cloth napkins. Fabkins are made just for kids in designs and themes that represent their interests. Fabkins make mealtime more fun and inspire children to help save the environment.

Stay Tuned: What’s Cooking hopes to add these re-usable cloth napkins to our online store, where we will enhance our supply of eco-friendly, reusable and sustainable products!

More information on Fabkins can be found at www.fabkins.com

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Back to School Sale!

Sigg Water Bottles are on Sale at What’s Cooking. Kids love the look of these cool bottles. Parents love that they are leak proof and reusable. Good for your kids, and good for the environment!

Our reusable Mimi The Sardine lunch bags are also on SALE!